The Consent Experience Patients Expect
Clear, understandable privacy choices presented in a familiar, user-friendly interface that enable compliance.
Customizable display options
Opt-in or opt-out functionality
Customizable categories for scripts and cookies
Automatic location detection with regional rules
Multi-language support with editable translations
Consent Management for Healthcare Compliance
Handle state privacy laws and healthcare compliance with location-based rules, detailed logging, and integrated audit documentation.
Audit-grade consent management, built into your CDP
The capabilities compliance teams need to pass audits and stay ahead of evolving state privacy laws.
Configurable consent modes for every jurisdiction
Set different consent experiences per region to match what each regulation requires. Show a simple accept banner in one state, a full preference center in another, or an information-only notice where no opt-in is needed.
Automatic script and request blocking before consent
Before a visitor grants consent, the CMP blocks unconsented scripts and network requests automatically. Tracking pixels, dynamically injected tags, and third-party requests are all caught without you needing to manually tag each one.
Audit-ready regional consent reporting
Consent analytics are organized around compliance workflows, not vanity metrics. Drill down by region to see opt-in rates, category breakdowns, and consent revision history. Your compliance team can pull evidence for auditors directly.
Page interaction blocking with dark overlay
When regulations require stricter consent enforcement, enable full page-interaction blocking. A dark overlay prevents visitors from engaging with page content until they make an active consent decision. Turn it on per region where your legal team needs it.
Consent decisions flow to the Global Consent Center
Because the CMP is built into the CDP, consent decisions don't stop at the browser. They flow into the Global Consent Center, which gates server-side event dispatch in real time. When a visitor opts out, data stops flowing to those destinations at the pipeline level.
Consent events as first-class CDP events
Every consent decision is captured as a first-class event in the CDP, tied to the visitor's identity. Segment by consent status, build funnels around consent interactions, and correlate consent behavior with downstream engagement without any additional instrumentation.
Read All About It
Dive into expert insights, product updates, and trends shaping the privacy forward analytics and healthcare marketing landscape.
