We’re excited to announce a partnership between Ours Privacy and StackAdapt, integrating our HIPAA-compliant Customer Data Platform (CDP) with their industry-leading programmatic advertising platform. This collaboration enables healthcare marketers to connect with patients without sacrificing privacy or compliance.

A Shared Vision for Privacy and Innovation

At Ours Privacy, we’ve always believed that patient privacy should never be compromised for effective marketing. By combining the precision and scalability of StackAdapt’s programmatic tools with our CDP’s robust compliance safeguards, we now provide healthcare marketers with an even more powerful solution, including the ability to track and optimize both view-through and click-through conversions.

What This Partnership Means for Healthcare Marketers

The integration of our platforms unlocks exciting new opportunities across connected TV, display, and other emerging channels. Marketers can now deliver highly targeted campaigns tailored to specific patient needs, all while ensuring that sensitive health information remains secure and protected. This partnership is particularly impactful for healthcare organizations navigating the complex landscape of HIPAA regulations, offering a seamless way to expand their reach without compromising compliance.

Deploy Data-Driven Campaigns Effectively Without Sacrificing Compliance

Traditionally, healthcare marketing has faced significant barriers in balancing creativity with regulatory compliance. This collaboration bridges that gap by empowering marketers to deploy data-driven campaigns that are both impactful and privacy focused. Whether it’s reaching patients through connected TV or engaging audiences via display ads, the possibilities are vast and all underpinned by a privacy focused approach.

For Ours Privacy clients, you can find details about setting up your integration here. To learn more about Ours Privacy, book a demo here.

To learn more about StackAdapt, please visit stackadapt.com

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