Ours Privacy Expands Integration Capabilities to Support 100+ EHR systems

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Meet Ours Privacy.

Ours Privacy is a HIPAA-compliant CDP + privacy platform that unlocks optimized ads and analytics, with simplified, competitive pricing, fast implementation, and white-glove customer service. Leverage best in class tools - GTM, GA4, Google Ads, Meta, and more - while protecting sensitive data and patient privacy.

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Signed BAAs

SOC 2 Type II

USA-Hosted

No AI Data Processing

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"We considered Freshpaint - we chose Ours Privacy due to the product advantages and costs. We highly recommend them - the team has been extremely supportive throughout the entire process."

“Everything changed when we found Ours. We are confident that our set-up aligns with best practices because of Ours’ platform and support. We cannot recommend them highly enough!”

— Leading pediatric healthcare platform

Privacy has reshaped healthcare marketing

Multi-million dollar settlements, shifting HHS guidance, and dozens of new state privacy laws make healthcare marketing complex and high risk.

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FTC enforcement

$7.8 million fine settled with BetterHelp for use of tracking pixels

New HHS guidance

130 health systems warned about the risk of the Meta pixel and GA4

State-level privacy laws

Wide variability and increasing action from states like CA and WA

Civil class actions

Dozens of multi-million dollar class actions for marketing pixel usage

Media scrutiny

High profile investigations exposing the misuse of tracking technologies

Meta data restrictions

Strict data restrictions across health and wellness

Improper pixel usage can expose sensitive patient data, including IP addresses and browsing behavior, to third parties, risking severe privacy violations and regulatory penalties.

Ours Privacy Follows HHS Guidance

“The regulated entity can choose to establish a BAA with another vendor, for example a Customer Data Platform vendor, that will enter into a BAA with the regulated entity to de-identify online tracking information that includes PHI and then subsequently disclose only de-identified information to tracking technology vendors that are unwilling to enter into a BAA.”

U.S. Department of
Health & Human Services

Testimonials

Trusted by
healthcare marketers

We care deeply about privacy, for both patients and clients. Testimonials are anonymized, but reference calls are available upon request.

Complete control

Ours Privacy has given us complete control over our data and what we do and do not share with third-parties. Setup was quick and painless and we’re now able to run ads / analytics comprehensively without worrying about compliance or data inefficiencies.

Nationwide functional medicine clinic

CMO

Complete control

Nationwide functional medicine clinic

CMO

Complete control

Nationwide functional medicine clinic

CMO

Drives results

Ours Privacy is a fast, reliable, and specialized platform for health and wellness companies. It offers every major integration we require and a mix of compliance and performance features we need to deliver results for our clients while maintaining strong privacy protections.

Top ranked healthcare growth agency

CEO

Drives results

Top ranked healthcare growth agency

CEO

Drives results

Top ranked healthcare growth agency

CEO

Strips PHI

By default, the platform strips identifying information from user data before sending event data to third parties, enabling healthcare organizations to meet HIPAA requirements and avoid potential violations, in line with how we advise our customers to stay HIPAA compliant.

National CISO firm

CEO

Strips PHI

National CISO firm

CEO

Strips PHI

National CISO firm

CEO

Health expertise

They deeply understand the compliance and performance needs of healthcare marketers and I've loved the timeliness and level of support I've gotten from the team.

Leading hormonal healthcare platform

Head of Growth

Health expertise

They deeply understand the compliance and performance needs of healthcare marketers and I've loved the timeliness and level of support I've gotten from the team.

Leading hormonal healthcare platform

Head of Growth

Health expertise

They deeply understand the compliance and performance needs of healthcare marketers and I've loved the timeliness and level of support I've gotten from the team.

Leading hormonal healthcare platform

Head of Growth

Easy to use

We were up and running fast in just a day or two. It was important to us that our marketing team could own our martech stack without leveraging engineering resources and we've been happy with how easy the platform is to use.

National telehealth platform

CMO

Easy to use

National telehealth platform

CMO

Easy to use

National telehealth platform

CMO

Invisible

I've worked with lots of pixel companies in the past and maintaining them took over my entire product and marketing roadmap at times. Ours Privacy takes basically zero time to upkeep. With everything going on with Meta, I feel so grateful that we found you and work with you.

Pediatric Behavioral Health Platform

CEO

Invisible

Pediatric Behavioral Health Platform

CEO

Invisible

Pediatric Behavioral Health Platform

CEO

Features built for healthcare marketing

You shouldn't have to choose between growth and patient privacy. Patients deserve to be helped, and you deserve the tools to reach them the right way.

Compliance by design

All the features you need for baseline visibility and optimized campaigns.

Remove third party pixels

Strip PHI and monitor events

Optimize for conversions

Full funnel visibility

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Get started quickly and securely

Continue to use all of the tools, events, and setups you know and love.

Signed BAAs

2-3 day implementations

Robust default settings

Secure infrastructure

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About Signed BAA's

Leverage advanced performance features

Access our industry leading optimization features to push your ROI even higher.

Toggle synthetic data

Advanced identity stitching

First party custom domains

Multi-touch attribution

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About Custom Domains

Use Your Preferred Marketing Channels

Comprehensive ad and analytics integrations optimized with server-side connections, including GTM, GA4, Google Ads, Meta, and more. We add new integrations every week, just let us know what you need.

View All Integrations

Read Docs

Use Your Preferred Marketing Channels

Comprehensive ad and analytics integrations optimized with server-side connections, including GTM, GA4, Google Ads, Meta, and more. We add new integrations every week, just let us know what you need.

View All Integrations

Read Docs

Use Your Preferred Marketing Channels

Comprehensive ad and analytics integrations optimized with server-side connections, including GTM, GA4, Google Ads, Meta, and more. We add new integrations every week, just let us know what you need.

View All Integrations

Read Docs

Simplify Your Marketing Stack

Simplify your marketing compliance stack with Ours Privacy, the modern healthcare privacy platform designed for healthcare marketers and trusted by engineering and compliance.

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Customer Data Platform

Enable HIPAA-compliant ads and analytics

Intuitive platform with quick setup

Customer Data Platform

Enable HIPAA-compliant ads and analytics

Intuitive platform with quick setup

Customer Data Platform

Enable HIPAA-compliant ads and analytics

Intuitive platform with quick setup

Consent Management Platform

Manage cookie consent in one platform

No need for a third-party CMP

Consent Management Platform

Manage cookie consent in one platform

No need for a third-party CMP

Consent Management Platform

Manage cookie consent in one platform

No need for a third-party CMP