Optimize ads
without sacrificing privacy

Marketing pixels can breach HIPAA, but we act as a buffer, removing PHI and enabling you to optimize ads (or analytics) for any event in your funnel.

10x

10x

10x

faster set-up; built for non-technical teams

App
App
App

Trusted across

10+

10+

10+

different healthcare verticals

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Features

Features

Features

Compliant and optimized
ads and analytics

Designed around new HHS guidelines and HIPAA rules.

Remove 3rd party pixels

Remove 3rd party pixels

Stop sending PHI to Meta, Google, and non-compliant destinations.

Implement in minutes, not months

Implement in minutes, not months

Get set up immediately, often with no engineering resources needed.

Optimize for conversion

Optimize for conversion

Create lookalike audiences, track conversions, and set ad goals.

Strip PHI and monitor events

Strip PHI and monitor events

Full control over any and all events sent to 3rd party platforms.

Signed BAAs

Signed BAAs

Best in class privacy, security, and white glove customer support.

Powerful analytics

Powerful analytics

Multi-touch attribution and payload monitoring.

Destinations

Destinations

Destinations

Comprehensive ad and analytics connections

Comprehensive ad and analytics connections

Comprehensive ad and analytics connections

Something missing? We add new destinations every week, just let us know what you need.

Something missing? We add new destinations every week, just let us know what you need.

Something missing? We add new destinations every week, just let us know what you need.

Google ads

Advertising

Google ads

Advertising

Google ads

Advertising

GA4

Analytics

GA4

Analytics

GA4

Analytics

Meta

Advertising

Meta

Advertising

Meta

Advertising

Bing

Advertising

Bing

Advertising

Bing

Advertising

Reddit

Advertising

Reddit

Advertising

Reddit

Advertising

Amplitude

Analytics

Amplitude

Analytics

Amplitude

Analytics

Mixpanel

Analytics

Mixpanel

Analytics

Mixpanel

Analytics

TikTok

Advertising

TikTok

Advertising

TikTok

Advertising

LinkedIn

Coming soon

LinkedIn

Coming soon

LinkedIn

Coming soon

Pinterest

Advertising

Pinterest

Advertising

Pinterest

Advertising

Twitter / X

Coming soon

Twitter / X

Coming soon

Twitter / X

Coming soon

DSPs

Coming soon

DSPs

Coming soon

DSPs

Coming soon

Testimonials

Testimonials

Testimonials

HHS guidance on
CDPs and trackers.

HHS guidance on CDPs and trackers.

From guidance released on

3/2024

3/2024

3/2024

and

7/2024

7/2024

7/2024


CDP Approval

The regulated entity can choose to establish a BAA with…a CDP vendor, that will de-identify online tracking information that includes PHI and then…disclose only de-identified information to [e.g., Meta, Google].

Author Image

U.S. Department of Health and Human Services

March update

CDP Approval

The regulated entity can choose to establish a BAA with…a CDP vendor, that will de-identify online tracking information that includes PHI and then…disclose only de-identified information to [e.g., Meta, Google].

Author Image

U.S. Department of Health and Human Services

March update

CDP Approval

The regulated entity can choose to establish a BAA with…a CDP vendor, that will de-identify online tracking information that includes PHI and then…disclose only de-identified information to [e.g., Meta, Google].

Author Image

U.S. Department of Health and Human Services

March update

PHI Disclosures

"Because of the proliferation of tracking technologies collecting sensitive information, OCR is providing this reminder that it is critical for regulated entities to ensure that they disclose PHI only as expressly permitted or required by the HIPAA Privacy Rule."

U.S. Department of Health and Human Services

March update

PHI Disclosures

"Because of the proliferation of tracking technologies collecting sensitive information, OCR is providing this reminder that it is critical for regulated entities to ensure that they disclose PHI only as expressly permitted or required by the HIPAA Privacy Rule."

U.S. Department of Health and Human Services

March update

PHI Disclosures

"Because of the proliferation of tracking technologies collecting sensitive information, OCR is providing this reminder that it is critical for regulated entities to ensure that they disclose PHI only as expressly permitted or required by the HIPAA Privacy Rule."

U.S. Department of Health and Human Services

March update

Tracking Technologies

"OCR’s principal interest in this area is ensuring that regulated entities have identified, assessed, and mitigated the risks to ePHI when using online tracking technologies and have implemented the Security Rule requirements to ensure the confidentiality, integrity, and availability of ePHI."

U.S. Department of Health and Human Services

March update

Tracking Technologies

"OCR’s principal interest in this area is ensuring that regulated entities have identified, assessed, and mitigated the risks to ePHI when using online tracking technologies and have implemented the Security Rule requirements to ensure the confidentiality, integrity, and availability of ePHI."

U.S. Department of Health and Human Services

March update

Tracking Technologies

"OCR’s principal interest in this area is ensuring that regulated entities have identified, assessed, and mitigated the risks to ePHI when using online tracking technologies and have implemented the Security Rule requirements to ensure the confidentiality, integrity, and availability of ePHI."

U.S. Department of Health and Human Services

March update

Privacy forward analytics and marketing for healthcare

Privacy forward analytics and marketing for healthcare

Privacy forward analytics and marketing for healthcare

FAQ

Frequently
Answered Questions

Or email us at support@oursprivacy.com

How long does it take to get started?

Will you sign a BAA?

Can I track custom events or pass back additional matching parameters?

What is the price?

FAQ

Frequently
Answered Questions

Or email us at support@oursprivacy.com

How long does it take to get started?

Will you sign a BAA?

Can I track custom events or pass back additional matching parameters?

What is the price?

FAQ

Frequently
Answered Questions

Or email us at support@oursprivacy.com

How long does it take to get started?

Will you sign a BAA?

Can I track custom events or pass back additional matching parameters?

What is the price?