We’re excited to announce that our new Google Ads 360 integration is officially live! You can now request early access and start sending privacy-compliant conversion data directly into Google’s DSP product suite with just one click.

High-Level Overview

Our Google Ads 360 integration brings support for Google’s DSP (Display & Video 360) and associated 360 products directly into your Ours workspace. With this new destination you can:

• Send conversion events from your website or app

• Leverage Google’s programmatic ad buying tools

• Keep all data private—no direct browser calls to Google

This release complements our existing YouTube Ads and Google Ads (Search & Performance Max) integrations, giving you end-to-end coverage across Google’s advertising platforms.

Privacy & Compliance

As always, Ours is a privacy-forward platform. This integration:

• Proxies event data through our servers, so Google never sees end-user IPs

• Encrypts all identifiers (e.g., GCLID, Floodlight IDs) at rest and in transit

• Maintains HIPAA compliance, ensuring you can use Google’s DSP tools without sacrificing data privacy

Whether you’re running health-related campaigns or processing sensitive user info, you can trust that every conversion you send is secured under our privacy guarantees.

How It Works with Ours

1. Authenticate your Google Ads 360 account in Ours with one click.

2. Map your Ours events (e.g., form submissions, sign-ups) to Floodlight activities.

3. Activate the destination—and watch conversions flow into Display & Video 360.

Behind the scenes, we automatically capture and store GCLID, DCLIDs, and Floodlight configuration parameters, so you don’t need any extra tagging. This one-click/copy-paste setup means you can go from zero to live in minutes.

Part of Our Google Integration Suite

With this launch, Ours now offers seamless integrations for:

• Google Ads (Search, Performance Max)

• YouTube Ads (VAST, TrueView)

• Google Analytics 4

• Google Ads 360 (Display & Video 360, Search 360, Floodlight)

Whether you’re optimizing search keywords, serving video ads, or running programmatic display campaigns, our platform centralizes all your conversion data in one privacy-focused hub.

Learn More

For full setup instructions and configuration details, check out our Google Ads 360 integration docs. To explore more of what Ours can do, visit our overview documentation.

We can’t wait to see the creative ways you’ll put this new integration to work—happy advertising!