Ours has expanded its ad destination capabilities, bringing TikTok, Reddit, Pinterest, Bing, and LinkedIn into the fold. Whether you're targeting professionals on LinkedIn, the creative crowd on TikTok, engaged Redditors, or search-driven Bing users, you can now use Ours to send data seamlessly and compliantly to these platforms—joining our existing support for Google and Facebook Ads.
Table of Contents
What’s New?
Why Ad Destinations Matter
Supported Features for All Destinations
TikTok: Engage Creatively
Pinterest:
Reddit: Reach Communities
Bing Ads: Maximize Search Impact
LinkedIn: Connect with Professionals
How to Get Started
The Privacy Edge with Ours
What’s New?
Ours now supports:
TikTok Ads: Tap into a growing global audience.
Reddit Ads: Target niche communities.
Bing Ads: Amplify your search marketing campaigns.
LinkedIn Ads: Reach decision-makers and professionals.
This expands our existing integrations with Google Ads and Facebook Ads, providing you with a comprehensive suite of ad destinations—all optimized for compliant data sharing.
Why Ad Destinations Matter
Ad destinations allow you to share customer data with advertising platforms to:
Improve audience targeting.
Optimize for conversions.
Measure ad performance.
Scale campaigns efficiently.
With Ours, you can do all this while maintaining compliance and respecting user privacy.
Supported Features for All Destinations
Every new destination supports the full suite of features you already love in Ours:
Privacy-forward data sharing: Compliance baked in from the ground up.
Conversion tracking: Send events to optimize ad performance.
Custom audience creation: Build and refine audiences for tailored campaigns.
Real-time updates: Keep your data fresh and actionable.
TikTok: Engage Creatively
TikTok’s rapid growth offers unparalleled opportunities to connect with diverse audiences. With Ours, you can:
Track standard and custom conversion events using the CAPI api
Get started with just copy/pasting in your TikTok pixel
Create lookalike audiences from your first-party data.
Docs: https://docs.oursprivacy.com/docs/tiktok-ads-destination
Reddit: Reach Communities
Reddit is all about niche communities, making it perfect for precise targeting. Leverage Ours to:
Track conversions from Reddit Ads with ease.
Experiment with unique ad formats like promoted posts.
Get started by just copy/pasting in your Reddit pixel
Control which data gets sent back on to Reddit on a granular level — or just use our privacy-forward defaults
Docs: https://docs.oursprivacy.com/docs/reddit-ads#/
Bing Ads: Maximize Search Impact
Bing Ads often fly under the radar, but they provide significant reach, especially in certain demographics. Ours helps you:
Optimize search campaigns with robust event tracking.
Share high-quality data with Bing for better audience insights.
Complement your Google Ads strategy with Bing Ads.
Docs: https://docs.oursprivacy.com/docs/bing-ads#/
LinkedIn: Connect with Professionals
LinkedIn Ads shine for B2B and professional services. With Ours, you can:
Build audiences based on first-party data.
Track professional leads through conversion events.
Gain insights into campaign performance with LinkedIn’s robust analytics.
Pinterest: Track conversions through their CAPI Api
Track your Pinterest ads with any standard or custom event
Docs: https://docs.oursprivacy.com/docs/pinterest#/
How to Get Started
Getting started with these new destinations is easy:
Navigate to the Destinations section in your Ours dashboard.
Select your desired platform: TikTok, Reddit, Bing, or LinkedIn.
Follow the integration steps to authenticate and connect your accounts.
Map your events and data for real-time syncing.
Need help? Check out our docs for step-by-step guides.
Cross-link your campaigns and keep privacy at the forefront. Learn more in our product overview documentation.
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